Landing page is a stand-alone webpage that a potential customer can land on, created specifically for advertising or marketing campaigns. This page is different from your home page or any other page of your website. It is very important to have an appropriate landing page to ensure quality lead generation. Continue reading 6 Landing Page Essentials That You Must Have
SEO – Search Engine Optimization is a marketing tactic to ensure that your website or landing page shows up in search engines such as Google. This practice will increase the quantity and quality of organic traffic to your website as it allows for targeted marketing. In short, what SEO means is that you will rank higher in Google if you do it the right way! Continue reading Beginners Guide to SEO [Search Engine Optimization]
Call tracking software tracks incoming calls, records phone calls and other information such as call source, etc. Call tracking software can be very helpful, especially with concerns relating to lead scoring, keyword research, lead attribution, etc. With a call tracker you can find out which ads, campaign or keyword got their attention! Continue reading Learn about the Best Call Tracking Software
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