This month, Andy is going to talk more about Google search terms in his PCIM podcast episode.
Andy has received a lot of messages from business owners who were annoyed by the Google search term report update. They’re frustrated by the fact that they can’t really see where a lot of their money is going. Continue reading Google Search Terms Report Changes 2
Before I talk about what changes Google has made to the Search Terms Report in September 2020, it’s important to understand fully what the report is and how to use it in your Google Ads campaigns. Continue reading What Are the Changes to the Google Search Terms Report?
In this month’s episode of the Pest Control Marketing podcast, Andy is talking in depth about Google Search Terms.
Google has recently started coming out with changes and if you currently run Google Ads, then you might have seen this notification. Continue reading Google Search Terms Report Changes
Keyword insertion is one of the features of Google Ads and it is also known as Dynamic Keyword Insertion, or DKI in short. It is used for replacing certain keywords in the ad, based on the words someone types in Google search. Continue reading How Does Dynamic Keyword Insertion Work in Google Ads?
In this episode of the Pest Control Internet Marketing Podcast, Andy talks about Google Ads and specifically, about keyword insertion ads. Continue reading Keyword Insertion Ads
In this episode of The Pest Control Internet Marketing Podcast, Andy talks about internet marketing strategies that are going to give you leads instantly as a pest control company. This episode will not touch on things that take time before they start converting, like email marketing, blogging, etc. Continue reading The ULTIMATE Pest Control Internet Marketing Lead Strategy
In this episode of The Pest Control Internet Marketing Podcast, Andy talks about negative keywords for Google Ads campaigns.
He explains that negative keywords should be something you do daily at the beginning of your ads, weekly as it gets better, and monthly when you are well settled. Continue reading Negative Keywords
In this episode of The Pest Control Internet Marketing Podcast, Andy invites Maggie Horn, PCIM’s Account Manager to talk about a sanitizing and disinfecting campaign that she is spearheading. Continue reading PCIM’s Sanitizing and Disinfecting Program
In this episode of the Pest Control Internet Marketing Podcast, Andy explains the latest COVID-19 Google Ads credit. He talks about what it means, who will benefit from it, and how long it is going to be applicable. Continue reading COVID-19 Google Ads Credit
Hello everybody, I wanted to reach out today on a topic a bit outside of my regular marketing solutions guidance to discuss the COVID-19, Coronavirus outbreak. I am hoping all of you are safe and remain unaffected by this virus. Continue reading COVID-19 Tips for Pest Control Business Owners